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BlueSky Vitamin
Health & supplements$318k generated from Google Ads in the last reported period.
130%
Increase in ROAS
58%
Increase in conversion rate
16%
Decrease in cost per click
42%
Decrease in acquisition cost
Challenge
Reaching a saturated supplements audience with a distinct message, while scaling campaigns without unlimited client resources.
Strategy
Rebuilt campaign architecture across Google, restructured feed and shopping coverage, and paired creative testing with continuous budget reallocation under the OPFA system.
Result
130% increase in ROAS and a 42% reduction in customer acquisition cost.